Bridge the gap with appealing high-fiber bread

Bridge the gap with appealing high-fiber bread

Consumers are focusing more on healthy eating habits, but they’re still not getting enough fiber on average. This is what’s popularly known as The Fiber Gap.

How can you bridge the gap with a higher content of fiber without compromising on quality?​

Valena® Fiber EE G is a multi-enzyme solution for baking high-fiber bread with ample volume, a moister crumb and the ability to stay soft and fresh for longer.

Consumers will pay more for a high-fiber bread with natural ingredients

Consumers will pay more for a high-fiber bread with natural ingredients

Consumers want healthier bread with high nutritional content. And when evaluating whether a bread is healthy or not, roughly 38% look to the ingredient list and/or the nutritional content on the packaging.

But according to our studies, 85% of consumers are concerned about the use of preservatives and additives which are not perceived as natural in bread. In fact, they are willing to pay more for a high-fiber bread that’s made with natural ingredients.

Find more facts and insights in our fresh consumer insights report – download today!​

Which bread 
would you choose?

Which bread 
would you choose?

The sensory experience is crucial when it comes to high-sensory foods like bread. So even though health is a key purchasing criteria, consumers are not willing to compromise on sensory quality.

We’ve tested  Valena® Fiber EE G and found that with this enzymatic solution, high-fiber bread can achieve higher volume, more moistness and stay fresh and appealing for longer.​

The results speak for themselves.​

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