Consumer perceivable benefits
A significant number of consumers report ongoing challenges with malodor and whiteness issues. Solutions such as fragranced detergents, sanitizers, fabric softeners, and fragrance beads do not resolve the root cause of body grime.
By removing sticky body grime, Novozymes Pristine® unlocks consumer perceivable benefits such as:
Malodor removal & prevention
Yellow-free underarms, and clean cuffs and collars
Brilliant colors & whites