Use the power of nature
to banish the stink
from your clothes

Did you know that 40% of US consumers say smell is the primary reason for doing laundry? Fragrance may mask the malodor for a while but malodor rebloom occurs, often at the most inopportune of times. To tackle the root cause of malodor, we worked with experts to evaluate how Novozymes Pristine^® can deliver a true difference over multiple washes.