Embracing microbes for a healthier clean

Embracing microbes for a healthier clean

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Cleaning products play a big role in shaping the indoor environment in which humans live. To achieve their desirable effects, however, traditional household cleaners employ a variety of chemicals that can have adverse effects on human health. Probiotic cleaners could be both a healthier and more effective option, meeting typical cleaning standards by providing an effective, visual clean, while also supporting a balanced home microbiome.

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Embracing our home microbiome in an over-sanitized society

When it comes to their home environment, many people would agree that cleaner is better. And that’s no surprise, because, for most of human history, we’ve been taught to view the microscopic world – in which germs play a large role – with fear.

Let’s go beneath the surface of consumer perceptions

Consumers know how probiotics improve lives. But do they know how probiotic cleaners can improve their home environment? Read our research report to learn more.

Common words used in probiotic cleaning

Learn all about the most commonly used terms in probiotic cleaning.
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