Are you looking to achieve higher quality and indulgence to meet your consumers' demand?

Are you looking to achieve higher quality and indulgence to meet your consumers' demand?

Consumers value quality over price when selecting their biscuits. Nice appearance and good eating qualities are key differentiators for brands.

Appearance and eating properties are most important to consumers

When making a purchase decision, consumers have only a few ways to judge the quality of baked goods. They can only decide based on the appealing appearance and by reading the label ingredients. Baking enzymes are natural processing aids that can help improve appearance while enhancing the eating experience.

Consumers no longer view biscuits as just snacks

Consumers no longer view biscuits as just snacks

A 2020 study* by Lindberg and Novozymes showed what key considerations are at the top of consumers’ minds and are affecting their buying decisions and interest in biscuit purchases. 

Some of the key learnings from our research shows that consumers are willing to pay extra when the product delivers certain sensory factors. However, other health factors influence the buying decision as well.

Consumers no longer look at biscuits as just a snack.

Learn more about what consumers want and don’t want. 

*2,611 participants 
 

Which solution is right for you?

Find the right solution for you in our global portfolio, shown below. To find out more about products available in your region, get in touch with your local Novozymes representative.

Sensea® Biscuit SF
More
Better texture
Intensified surface collaration
Enhanced mouth feel and texture
Lipopan® Max
More
Better texture
Intensified surface collaration
Enhanced mouth feel and texture
Goldcrust®
More
Better texture
Intensified surface collaration
Enhanced mouth feel and texture
Fungamyl®
More
Better texture
Intensified surface collaration
Enhanced mouth feel and texture
Pentopan® Mono
More
Better texture
Intensified surface collaration
Enhanced mouth feel and texture
Better texture
Intensified surface collaration
Enhanced mouth feel and texture

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